Berlin may not be known globally as a fashion city but there is an abundance of cool stores with great selections of technical and outdoor brands. Not all of the stores listed are strictly “techwear” but I wanted to include any shop that carries a brand or product relevant to the 77mm perspective. I intend this to be the definitive list and plan to update it as new things pop up.
Founded close to 14 years ago, previously neighbors to Errolson at Acronym. Firmament has been a Berlin staple for technical gear since its opening. Today you can shop a good selection from Japanese and American brands. The owner is incredibly well informed, friendly, and has a great shop dog as well.
Arys is most dedicated outdoor shops on the list. They have their own namesake label producing "high-end techwear for the city and beyond." The store is an extension of their world-building, carrying a plethora of outdoor goods and technical products. The staff and creative director are helpful, knowledgeable, and talented.
The most immersive and intentional techwear shop with a definitive Berlin flair. It is the specifically technical arm of Darklands, a 660 square-meter gothic ultra-luxury boutique filled with almost exclusively black clothing. Follow the unlit stairwell to the basement to find this underground technical utopia that feels like somewhere the characters of Blade or the Matrix would shop.
Founded in 2010 with connections to a couple of insiders in the Berlin fashion industry, this store has a surprising selection of outdoor goods. Their footwear selection is particularly noteworthy.
The high-end/contemporary extension of the long-time Berlin sneaker shop, Overkill. It’s the closest thing to the Barney’s experience I’ve had in a while—a nice snapshot of the current menswear scene. It's split into two sections, divided by a courtyard, so make sure to request to see the other half.
Stay Hungry is a family-owned, fishing-inspired brand in Mitte. The namesake label offers quality essentials made in Europe. They have a nice selection of hats, bags, fleece, and some of my favorite oversized Oxford shirts. If you head to the back of the shop, they also carry some Tikal jackets and Danner boots. The owners are extremely kind, making it a great stop in Mitte for a nice conversation.
Orimono is a dark luxury concept store that originated in Sweden. It feels like an homage to Rick Owens and brands with a similar point of view.I would compare it to a slightly more approachable, smaller-scale version of Darklands-x.
Short for Kaufhaus des Westens, KaDeWe is a massive luxury department store with a surprisingly relevant selection. You can conveniently browse through a number of my favorite brands all on one floor.
Berlin's long-standing "it" store offers an extremely tasteful selection, along with a lovely courtyard and cafe. Technical outdoor gear is not at the forefront of its concept, but it often has a few surprises and high-profile collaborations.
A 20-year-old streetwear destination in Friedrichshain with a more old-school hip-hop approach, complete with vinyl records and record players. Surprisingly the only lifestyle shop to offer Arc’teryx apparel and footwear.